Selfridges' Agender Campaign: Fashion without Definition

Selfridges' Agender Campaign: Fashion without Definition

The UK brand Selfridges started an "Agender" collection, inspired by androgynous trends throughout fashion.

"Transcending traditional notions of ‘his’ and ‘hers’, our curated collection showcases the best genderless fashion from world-renowned labels and emerging designers," they say. Their collection features thin ambiguously gendered models wearing sportswear inspired draped clothing with bold lettering. The items come in sizes XS - XL.

I love the styles and the concept of removing gender from fashion. But we want to hear from you on how you feel about their use of the word "agender" and how it affects the lives of agender people. Are you glad they are bringing this word more into the mainstream, even including a definition on their website? Or are you concerned that because they only use thin models, they are falsely introducing the word, making it even harder for the voices of non-thin agender people to be heard? For those who identify as agender, do you feel like these images project something similar to your identity? 

Leave your thoughts below, and see the full collection here!

Selfridges Agender Fashion
Selfridges Agender Fashion
Selfridges Agender Fashion
Selfridges Agender Fashion
Selfridges Agender Fashion
Selfridges Agender Fashion
Selfridges Agender Fashion

As Qwear's Founding Editor, Sonny’s work centers around envisioning a future in which the clothing people wear does not dictate their chances of survival. Sonny was awarded 2015 dapperQ of the Year and was the first trans blogger to be sponsored by Topman. In March 2016, Sonny spoke at South by South West's first official queer fashion panel.